DECISION MAKING
Decisions under uncertainty
How to preserve decision quality when information is incomplete, time is limited and errors are costly.
Cognitive noise
Fatigue, fear, information overload and conflicting signals increase the risk of automatic or poorly structured choices.
Decision hygiene
Useful practices include defining the question, separating facts from assumptions, recording criteria and testing alternatives.
Decision as a process
Decision quality is not only the outcome. The process should be reproducible and able to learn from new information.